BeautyMatter
On-demand
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Thursday, October 7, 2021 · 3:00 PM EDT68% of consumers say they would be willing to pay more for a skin care product that is proven to be effective — but what does that mean to consumers, and how do you communicate it? For brands today, the devil is in the details — but so is the life...
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Thursday, September 9, 2021 · 2:00 PM EDTIn a circular economy, recycled plastic could become a global commodity. While our current relationship is complex and plastics often end up as waste, there are ways brands and consumers can change their relationship with the material. Join a team...
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Thursday, July 22, 2021 · 2:00 PM EDTWe all know the numbers. We’ve seen the images. The plastic problem is wreaking havoc on our planet. Recycling and composting plastics are crucial elements of the circular economy, but the term “recyclable” itself is ambiguous and is contingent up...
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Thursday, June 24, 2021 · 2:00 PM EDTBrands know the products they want to create but designing formulations that stand out in the market and play into current consumer expectations and trends comes with challenges. In this unique, ingredient-focused briefing, BeautyMatter has partne...
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Thursday, June 17, 2021 · 2:00 PM EDTKnowledge is power. Learn how to unlock international growth from three brands with global footprints. Each market is unique with its own trends, consumer demands, and cultural sensibilities. Success requires effectively navigating these nuances, ...
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Tuesday, May 25, 2021 · 2:00 PM EDTThe Chinese market presents both enormous opportunities and significant challenges to brands trying to capture their piece of the China beauty prize. The consumer and the market’s digital ecosystem are arguably the most sophisticated in the world....
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Thursday, May 20, 2021 · 2:00 PM EDTChange is coming. We are on the cusp of a new era that harnesses regenerative practices, with an unparalleled opportunity to reshape the way we live, learn, work and do business for the better. Emily Safian-Demers, Senior Trends Analyst at Wunderm...
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Thursday, May 13, 2021 · 2:00 PM EDTReal economic change can only be achieved with a basis of real economic data. READY to BEAUTY collaborated with industry-leading academic, market research, and financial service organizations in the creation of the first-of-its-kind study. The res...
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Tuesday, May 11, 2021 · 3:00 PM EDTThis interactive workshop aims to give you an in-depth understanding of blue light, also known as High Energy Visible Light, to set your product strategy up for success. After more than a year of increased screen time, consumers are more aware tha...
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Thursday, May 6, 2021 · 2:00 PM EDTRael was founded in 2017 to empower women to have healthier relationships with their periods via clean, effective solutions that support them throughout their cycle and life. But before becoming one of the world’s most talked-about cycle-care bran...
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Thursday, April 29, 2021 · 2:00 PM EDTHarnessing the power of Amazon to fuel growth while protecting brand positioning and retail relationships is not only possible but proven. Contrary to popular belief, Amazon can be a platform for storytelling, discovery, and profitable customer ac...
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Tuesday, April 27, 2021 · 2:00 PM EDTDigital marketing has always been a core component of lead generation but in a post-COVID world, it is everything for B2B marketers. Success requires data on tactics and initiatives that drive to fill the funnel and covert. If you don’t have a pla...