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ABOUT THIS WEBINAR
This week’s webinar looks at the modern purchase journey and opportunities to create alignment between marketing and commerce teams for maximum performance. Customer journeys were evolving pre-Covid and this continues. We’ll dig deep into the important role of e-commerce content and search engine optimization (SEO) at all stages - from discovery to post-purchase engagement. The webinar will feature research on changes to customer behavior followed by a panel of e-commerce marketing leaders who will discuss how they are adapting to these changes to stay relevant to their customers.

Speakers:

• Sunil Kaki, EVP, Marketing, Beachbody
• Gary Penn, Global Vice President of Digital & e-Commerce, Nixon
• Leslie Ramey, SEO Solutions Consultant, Botify
• Karolina Waligóra, Global SEO Content Manager, Groupon
• Kenyon Manu, SEO Lead, Overstock.com
• Scott Silverman, Co-Founder, CommerceNext
ADDITIONAL INFO
  • When: Eastern Time (US & Canada)
  • Duration: 1 hour
  • Price: Free
  • Language: English
  • Who can attend? Everyone
  • Dial-in available? (listen only): Not available.
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