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While it will come as no surprise that retailers' number-one concern for 2022 is rising customer acquisition costs, what might surprise you is just how effectively organic search can address this concern. Join CommerceNext as we blow the dust off ...
On-demand
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Wednesday, May 11, 2022 · 3:00 PM EDTOne does not simply fool with Katja or her test webinars.
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Wednesday, May 4, 2022 · 2:00 PM EDTThis special edition CommerceNext webinar on Star Wars Day 2022, Wednesday, May the 4th, will help you harness The Force and prepare for the future of customer engagement and look at the intersection between customer service, experience and acquis...
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Wednesday, April 20, 2022 · 2:00 PM EDTToday’s customers expect a seamless experience when interacting with a retailer or brand. Recent research conducted by fabric, showed that 9 out of 10 consumers want omnichannel service. In addition, companies with the best customer engagement str...
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Wednesday, April 6, 2022 · 2:00 PM EDTWith the rising costs of customer acquisition, it's more important than ever to create a connected commerce experience that drives brand loyalty and increases customer lifetime value. This webinar will help attendees understand how to set up a per...
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Wednesday, March 9, 2022 · 2:00 PM ESTAdvertisers have seen customer acquisition costs rise on social platforms like Facebook and Instagram, largely due to Apple’s iOS14.5 update. Google’s cookie deprecation, while delayed, will only amplify these challenges. But before you throw in ...
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Wednesday, February 23, 2022 · 2:00 PM EST2021 was another unprecedented holiday season with consumers spending $204.5 billion - up over 8.6% year over year. Retailers that have mastered gift giving got their share - those that did not lagged behind.
For the second year now, we asked La... -
Wednesday, February 9, 2022 · 2:00 PM ESTForrester reports that a lack of cooperation is the most significant obstacle to improving an organization’s customer experience. Lack of collaboration consistently outranked budget, culture, and data as the biggest obstacle three years running. C...
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Wednesday, January 26, 2022 · 2:00 PM ESTRising acquisition costs have put retention marketing back in the hot seat. As more and more brands bolster their retention marketing strategies, email marketing and messaging are getting a second look. This webinar looks at everything from how to...
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Wednesday, January 12, 2022 · 2:00 PM ESTRetailers that sell personal care, luxury, complex, or other high-consideration products face a particularly daunting sales challenge: how to effectively present and explain their offerings to their online shoppers. Digital channels provide the ea...
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Wednesday, December 8, 2021 · 2:00 PM ESTGiven the unusual and unpredictable nature of this holiday season, it will be difficult to benchmark success this year. We asked Jason "Retail Geek" Goldberg to share his analysis on Cyber 5 Weekend aggregate sales data, the issues that are shapin...
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Wednesday, November 17, 2021 · 2:00 PM ESTWould you be surprised to learn that a recent report from Forrester Research stated that personalization and advanced analytics tools rank the highest in the list of tech investments retailers are making this year? Of course not – you know that co...
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Wednesday, November 10, 2021 · 2:00 PM ESTLoyal customers sustain a company from a revenue and profitability standpoint. Bain & Company and Harvard Business School report that increasing customer retention rates by 5% increases profits by 25% to 95% and, according to research compiled by ...
Series
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CommerceNext IRL 2021Sponsored by: Salesforce
The CommerceNext IRL Summit was an industry-leading conference for marketers at retail and direct-... -
Holiday OptimizationUnique, intense, unprecedented. These are some of the many descriptions of the 2020 online holiday season impacted by COVID-19. Our summit will help retailers and DTC brands better understand what to expect and which strategies and tactics to use ...
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CN Virtual Summit 2020This event is a forum for information sharing as we start to rebuild post-COVID-19. Over two afternoons, we will live stream a series of presentations, panel discussions and virtual interviews with the theme Path to Recovery. Our Summit will featu...
