CommerceNext
Upcoming
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Wednesday, June 23, 2021 · 2:00 PM EDTWith 300 billion emails being sent every day, your customers' inboxes are virtual battlegrounds where you’re competing against hundreds of people and brands to stand out. Learn how to create winning email campaigns that capture your customers' int...
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Wednesday, June 30, 2021 · 2:00 PM EDTCustomers have moved on from the question of brands collecting information about them, and instead are focused on when and how brands use this data to present offers that are consistent, relevant and timely. This webinar will shed light on:
• Wha... -
Wednesday, July 14, 2021 · 2:00 PM EDTPrivacy has become increasingly important to consumers and as a result, both Apple and Google have increased data protection and limited many of the mechanisms previously used for targeting. Advertisers will need to find new alternatives to move f...
On-demand
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Wednesday, June 16, 2021 · 2:00 PM EDTVideo has become an important element of ecommerce and marketing, especially for retail and direct-to-consumer brands. It’s a powerful storytelling vehicle that can be used to convey your brand story, bring your products to life and create social ...
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Wednesday, June 9, 2021 · 2:00 PM EDTJoin us for a Pride Month webinar where we tackle LGBTQ+ issues in ecommerce, in the workplace and in leadership. We'll look at a variety of issues including:
- How companies can support/represent the LGBTQ+ community
- Driving organizational awar... -
Wednesday, June 2, 2021 · 2:00 PM EDTIt is no longer good enough for your customers to be able to engage your brand anytime and anywhere. Consumers are increasingly demanding that you are there for them in a more engaging and personalized way across all touchpoints. While advances in...
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Wednesday, May 26, 2021 · 2:00 PM EDTCustomer experience is what matters most when it comes to customer retention and lifetime value. Personalized customer experiences convert better because shoppers are likely to come back to a business that knows your orders and recommends the righ...
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Wednesday, May 19, 2021 · 3:00 PM EDTWith May being Asian American and Pacific Islander Heritage Month, we wanted to take a moment to stand in solidarity with our Asian community members and host a webinar discussion on how to avoid racial stereotypes in marketing.
Marketing has alw... -
Wednesday, May 19, 2021 · 2:00 PM EDTGifting is an important part of ecommerce and can be lucrative for retailers that get it right. This webinar will feature the results of a research study of how gifting was being managed by 50 online retailers spanning seven categories. Following ...
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Wednesday, May 12, 2021 · 2:00 PM EDTIt’s not just what you say to your customers, but how and when you say it that drives longer customer lifecycles (with higher CLV), reengages past customers, helps retention and improves the bottom line. In this webinar, CommerceNext dives into t...
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Wednesday, April 21, 2021 · 2:00 PM EDTDeveloping the LTV of new customers acquired during the pandemic is critical in 2021. This webinar will explore how retail and brand leaders are doubling down on understanding how these new customers are unique compared to existing customers inclu...
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Wednesday, April 14, 2021 · 2:00 PM EDTConsumers are increasingly concerned about the environment and are looking for ways to be more sustainable in all aspects of their everyday life and expecting companies to do the same. In fact, 81 percent of consumers in a global Conference Board ...
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Wednesday, March 31, 2021 · 2:00 PM EDTEcommerce has come a long way, but there are still some aspects of the in-store experience that are just hard to beat like being able to touch and see the product, determine if it fits your space and style, and easily ask the associate questions.
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Wednesday, March 24, 2021 · 2:00 PM EDTEcommerce has acquired record numbers of new customers during the pandemic. Turning them into loyal customers and brand advocates is critical to future growth. This webinar will discuss how to approach these new customers with the right message ra...
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Wednesday, March 17, 2021 · 2:00 PM EDTScalable, profitable growth from content marketing requires updated strategies and tactics for managing the programs as well as content and influencer partners. On this webinar, CommerceNext dives into the “how to’' of content marketing by examini...
Series
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Holiday OptimizationUnique, intense, unprecedented. These are some of the many descriptions of the 2020 online holiday season impacted by COVID-19. Our summit will help retailers and DTC brands better understand what to expect and which strategies and tactics to use ...
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CN Virtual Summit 2020This event is a forum for information sharing as we start to rebuild post-COVID-19. Over two afternoons, we will live stream a series of presentations, panel discussions and virtual interviews with the theme Path to Recovery. Our Summit will featu...
