Quirk's Virtual - Tech Check for dig.ai

Mya Achidov leads product and content marketing at dig, the video-first social intelligence platform helping the world’s leading brands uncover authentic audience reactions from social at scale, in real time. With more than 15 years of experience across leading technology companies including eToro, Simply and Sisense, Mya specializes in turning deep audience understanding into marketing strategies and content that drive measurable business impact. She holds a master’s degree in consumer behavior from the University of Amsterdam and brings a unique perspective at the intersection of consumer psychology, social intelligence and content strategy.