How Manufacturers Can Win in 2022 and Beyond

As the leader of Zilliant’s marketing organization, Lindsay is responsible for accelerating growth strategies, demand generation, product marketing, corporate communications, sales enablement, and market positioning. Lindsay is also the co-host of the Zilliant podcast B2B Reimagined. Before serving as CMO, Lindsay was a top-performing Zilliant sales director for three years, where she established a track record of success working with B2B company leaders to identify their unique pricing and sales challenges and remedy the most significant sources of revenue and margin leakage. Prior to that she spent three years as Zilliant’s director of marketing.

Prior to joining Zilliant in 2012, Lindsay served as a senior consultant at Deloitte Consulting, and held product management and product marketing manager positions at Dun & Bradstreet. Lindsay holds a Bachelor of Science in Public Relations and a Master of Business Administration from the University of Texas at Austin. Lindsay is also a co-founder of Club Blue of the Austin Area, a non-profit organization.

George is a member of Forrester’s advanced manufacturing team. He researches supply chain and product lifecycle management platforms that empower chief operating officers and vice presidents of supply chains to transform their enterprises within the automotive, aerospace and defense, high-tech, and life science industries.

Before joining Forrester in 2003, George worked for software vendors and consulting companies in supply chain application development, implementation, and product management roles.

George has a bachelor’s degree in economics from Exeter University and a master’s in operations research from Warwick University. He is a CIMA-qualified accountant.