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Getting Closer to the Customer in the Digital Age

Thursday, March 10, 2022 · 9:00 a.m.  |  Central Time (US & Canada) (GMT -6:00)

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A best-in-class customer experience means being ready to provide customers with the products they need when and where they need them as well as providing them with consistent, market-aligned pricing and relevant product recommendations in all channels. Doing so hinges on how effectively your business uses data to price and sell. Join this webinar, hosted by Zilliant and Accelalpha, to learn how manufacturers can stay ahead of the digital curve.
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Presenter
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Lindsay Duran
Chief Marketing Officer
As the leader of Zilliant’s marketing organization, Lindsay is responsible for accelerating growth strategies, demand generation, product marketing, corporate communications, sales enablement, and market positioning. Lindsay is also the co-host of the Zilliant podcast B2B Reimagined. Before serving as CMO, Lindsay was a top-performing Zilliant sales director for three years, where she established a track record of success working with B2B company leaders to identify their unique pricing and sales challenges and remedy the most significant sources of revenue and margin leakage. Prior to that she spent three years as Zilliant’s director of marketing.

Prior to joining Zilliant in 2012, Lindsay served as a senior consultant at Deloitte Consulting, and held product management and product marketing manager positions at Dun & Bradstreet. Lindsay holds a Bachelor of Science in Public Relations and a Master of Business Administration from the University of Texas at Austin. Lindsay is also a co-founder of Club Blue of the Austin Area, a non-profit organization.
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Tyler Cunningham
Practice Director, Zilliant
Tyler Cunningham, Practice Director, leads the Professional Services teams in the Western United States, ensuring the successful implementation of Zilliant Artificial Intelligence-based solutions. Prior to working for Zilliant, Tyler spent 10 years working for an IT and Management consulting firm, specializing in Data Science and Decision Analytics. Prior to this, Tyler was an Air Force officer with assignments that include Project Management and Analyst roles in the Space Industry, as well as Operational Aviation roles. Tyler Graduated from the University of North Carolina-Chapel Hill with a BA in Economics and completed his MBA at the University of Texas-Austin with a focus on Finance and Operations.
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Brad Bergman
CX Practice Manager, Accelalpha
Brad is a Customer Experience (CX) Practice Manager at Accelalpha. He has over 18 years of consulting and IT experience primarily focussed on CX. Prior to joining Accelalpha, he was a Senior Cloud Manager on the Configure, Price, Quote (CPQ) team at Oracle, and previously had roles supporting Sales and Service applications at Eastman Kodak. He has a Bachelor's degree in Engineering Physics from the University of British Columbia with a specialization in Computer Science. Brad is based in Vancouver, BC.
About
A best-in-class customer experience means being ready to provide customers with the products they need when and where they need them as well as providing them with consistent, market-aligned pricing and relevant product recommendations in all channels. Doing so hinges on how effective your business uses data to price and sell in all channels. However, for auto parts manufacturers and manufacturers from a variety of vertical industries, the journey from manual, home-grown systems to a digital-first approach that makes sense and is consistent with the traditional, in-person buying experience is complex and wrought with challenges.

Join this webinar, hosted by Zilliant and Accelalpha, to learn how manufacturers can stay ahead of the digital curve.
Agenda
  • Responding faster and more intelligently to changing market dynamics with pricing and sales software
  • Increasing store replenishment and eCommerce fulfillment speeds
  • Quoting more efficiently and quickly to win more competitive deals and delight customers
  • Automating intelligent pricing negotiations online
  • Translating sales, pricing, rebate, and inventory strategies into action in all channels
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