As someone who has slow internet, I can't open this web page. As someone who is colour blind, I can't see the text on this page. As someone who is deaf, I can't hear the audio on a video.
Within UX, we often focus on our target user group and build personas and products out of a specific group of people. But what about those on the outside? Is this accessible to everyone?
In this event, we will be discussing how we can create more accessibly; thinking about those with disabilities, and the visual aspects of an interface that make it usable for all, or none.
Join us as we sit down for another fantastic evening of case studies, insight, networking and more!
FEATURING
John Goodall - Principal Consultant - Bunnyfoot
Heather Hepburn – Accessibility Lead - Skyscanner
Ruby Steel - Founder of The Exception Method & Inclusive Innovation Expert
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Tickets are NON-REFUNDABLE however you can watch the recorded event if you miss the live stream.
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TALKS AND DISCUSSIONS
John Goodall - Principal Consultant - Bunnyfoot
Over the last 20 years, John has studied and practiced many UX methodologies including interaction design, user testing, expert evaluation, card sorting, user interviews, accessibility auditing and testing and ethnographic research, and is experienced in stakeholder engagement. He employs many UX principles in his work including designing for persuasion, emotion and trust.
John delivers Bunnyfoot’s Certified Professional for Usability & User Experience (CPUX-F) course. He is a National Expert for the UXQB (the qualifications board responsible for the CPUX-F course), and he contributed significantly to the current CPUX-F course curriculum, as well as writing a number of the public test questions.
How to Design and Evaluate for Accessibility - 10 Practical Tips
We all need to consider accessibility but practically, what can you do and where do you start when there’s so much to digest? In this talk we will look at the importance of accessible design, and I will tell you 10 things you can start doing from tomorrow morning, that will help you to improve the accessibility of your websites and apps.
Heather Hepburn – Accessibility Lead - Skyscanner
After UX writing for 7 years, Heather’s passion for accessibility found her writing a new role for herself at Skyscanner, where she’s now Accessibility Lead. Heather is determined to improve the accessibility of Skyscanner’s digital products, with her objective being to “Support our mission by making Skyscanner a flagship of inclusion, our products accessible to all, and travel better for everyone.”
Just Do It
We all have the ability to make a positive difference to people’s lives right now. Making your work more accessible to people with disabilities will not only enhance their lives, it will make life better for everyone. And you can start today.
Feel it: Find out how to put yourself in other people’s shoes to feel what it’s like to use technology with an impairment.
Understand it: Learn about why accessibility is important and the massive impact you can have.
Do it: Get practical tips on how to start making your UX design, writing and research more accessible from this moment on.
Ruby Steel - Founder of The Exception Method & Inclusive Innovation Expert
Ruby Steel is a trailblazer in inclusive design. She was also a “fixer” on the BBC2 show Big Life Fix, the show that involves a team of inventors creating new and life-changing solutions for people in need. Ruby is committed to making people’s lives better through the power of design, working across a variety of industries. Ruby graduated from Kingston University and then went on to gain a Master’s degree in Innovation Design Engineering at the Royal College of Art and Imperial College of London. Ruby has been awarded two Helen Hamlyn Design Awards for Creativity and Inclusive Design, and received honorable mentions from Core77 and the RSA for design solutions combating issues such as social isolation in older people. Most recently she held a position as Associate Strategy Director at Smart Design, a studio whose heritage in inclusive design, enriched the development of The Exception Method. Now she works independently, consulting on inclusive innovation, design strategy and service design.
The Exception Method - Innovating with an Exceptional User
Ruby Steel will talk of her experience as one of the designers on BBC Two series Big Life Fix - a show that sought to solve problems for vulnerable people across the UK. It was these stories that inspired 'The Exception Method' - a method for product innovation, using users, ordinarily excluded from the design process. By shifting the source of inspiration from the “average user” to someone with more demanding needs; the “exception" - a design team can go from everyday solutions to exceptional ideas. If you design for the average, you get average answers. If you design for the exception you get exceptional answers.