eTourism Summit Virtual
SEE TOMORROW: 21 DAYS TO FOCUS ON WINNING IN 2021
About eTourism Summit Virtual
It’s our 21st birthday and we are marking it with 21 days of virtual content during the month of October. You’re invited to join us each day—or as often as you like—for 60 minutes of relevant conversations and discussions with bright stars among our peer group and sharp, cutting-edge vendors who are leading the way into the next normal.

Daily Panel Discussions (Monday, Tuesday, Thursday and Friday): Join us for these 60-minute panel conversations as travel industry peers discuss how to prepare us for winning in 2021. Topics vary daily.

Weekly Keynotes (Wednesday): Listen to these informed voices who will provide thought-provoking commentary and keynotes on the travel climate moving forward.

Flashback Fridays: Tune in every Friday for this one-hour breakout session to brainstorm the week’s hot topic(s) with industry friends.
Sessions to Join
  • Sarah Quinlan Keynote: Winning the Travel Race - It's Not a Marathon, It's a Sprint
    There has been a fundamental shift in travel, especially within the leisure s...
  • Because "How Do You Feel?" is Absolut...
    Balancing Resident Sentiment with Traveler Sentiment in 2021
    Before anyone ever heard of Covid-19, Longwoods International conducted a sur...
  • With Scarcity Comes Clarity
    "2021 Marketing Plan": Those are three scary words, right? But this is your m...
  • The Numbers Game is Over: Replace ROI with ROO (Return on Objective)
    What does success look like? The days of biggest and best, tallying up visito...
  • Brian Solis Keynote: Tourism Innovation in the Novel Economy and Beyond in a Post-COVID World
    Learn how to innovate now, rather than hunkering down just to play it safe. S...
  • Sharpen the Tools in Your Box: DMO Marketing Stacks That Work for Your Team
    When you're standing at the top of the ladder, it's the wrong time to discove...
  • Shifting Your Brand Positioning When "Culture, Shopping, Dining, & Fun for the Whole Family" Disappears
    Every destination needs to take a good, long look at brand promise. Update th...
  • Your Target Traveler Has Changed: How Do You Reach Them Now?
    The travel landscape has changed drastically, and who used to come to your de...
  • Treat Me, Don't Trick Me
    Many former leisure and business travelers are going to take some convincing ...
  • NYC & Company Keynote: Grass Roots Recovery: Doubling Down on Community
    Community and tourism are inextricably linked. New York City gives us the bes...
  • Show Me the Money...TikTok or Not? How Do We Know What to Do In 2021?
    The marketing landscape is more complicated than ever. How can we look ahead ...
  • Do Pictures Really Paint 1,000 Words?
    Visuals are crucial to successful marketing initiatives. The images and video...
  • Without Booming Tourism, Is There Any Room—Or Need—For Influencer Marketing?
    Everything you always knew about influencers has changed...or maybe not? How ...
  • Who's Passionate About Virtual Everything? Nobody.
    Meetings Marketing: Nobody, but nobody, would argue that online networking is...
  • Down For Whatever, Just Not Right Now: Timely Marketing to Passion Points
    Going to the beach and taking hikes in state and national parks were so last ...
  • How the Tourism Landscape is Changing: Why Identity Matters and the Death of Cookies
    The COVID-19 pandemic and the current trend of third-party cookie deprecation...
  • Keynote Panel: Facebook, Google and Pandora
    Brainiacs Without the Bluster: A keynote panel of travel vertical leaders fro...
  • Use the Power of Data and Machine Learning to Strengthen Your Travel and Tourism Brand
    Branding is your biggest asset—a strong, trustworthy brand makes all the diff...
  • How These Cool Tools Embraced the Truism That 'Necessity Is the Mother of Invention'
    Did you know that Airbnb, Uber, WhatsApp, Slack, Square, and Venmo were all b...
  • Demystified: Measuring Campaign Success
    More so than ever marketers must be able to show that an investment in media ...
  • Coaxing Folks Off the Couch: Exploring the Backyard & Beyond Plus the Power of Downtown
    Your 2021 marketing plan is probably dotted with partners who didn't appear i...
  • Rethinking Your Strategy During COVID
    The tourism industry has been hit hard by COVID-19, forcing destinations to c...
  • Travel Industry Hot Takes
    Join Destination Analysts who will lead a heated and hilarious discussion wit...
  • Machine Learning Workshop presented by CRANT
    During this one hour virtual workshop we will demystify Machine Learning and ...
  • Curated Crystal Ball Alert. "See Tomorrow" is More Important Than Ever: 20 Predictions for 2021
    Raise your hand if you learned a ton this year...the hard way. While nobody s...
  • 21 Takeaways to Carry Into 2021
    The hallmark of eTourism Summit? Thought-provoking takeaways for sharing to n...
  • Taking Steps Towards Machine Learning in the Travel and Tourism Industry
    Hi! We are CRANT and we’re thrilled to have you join us in this first session...
  • Content as the Gateway to Travel
    Brands are integrating content best practices to drive local tourism in their...
  • Post-COVID Landscape: Travel Vertical
    Net Conversion analysts break down challenges and trends of the COVID environ...
  • Smart, Easy, Effective - Making Advanced TV Work
    Tourism has slowed due to the pandemic, but the opportunities to reach consum...
  • Localhood for Everyone featuring Signe Jungersted
    Previously recorded from the July 3rd episode of The Future of Tourism, David...
Ead-messages-offsite-icon-1