Target audience: B2B healthcare (MedTech, E-Health, technology-enabled healthcare startup) startups prior to or shortly after market entry.

For your next funding round, you have to show your investors TRACTION and proof of commercial viability (pre-orders, first sales, etc.).

With major investments into R&D and regulatory approval on the horizon, you want to make sure you develop the right market offering and a successful go-to-market approach.

This session provides you with insights on how to best:
- develop products or services that customers will pay for
- develop a business model that reflects your customers' actual added value
- launch a product / service offering with high product-market-fit
- take the right first steps in solving the reimbursement puzzle
- avoid having to raise a bridge round or lose your company due to lack of traction
Thursday July 2, 2020, starting at 4:00 PM CEST
Manuel Hartmann
Founder, SalesPlaybook
Manuel built up https://thesalesplaybook.io/ bootstrapped by himself from 0 to 50+ customers and 200k+ revenue in 15 months to help founders of B2B Tech Startups who are dissatisfied with their current market traction with a Sales Accelerator to help growing faster profitably.

Before, he built up sales for a Swiss B2B AI startup and co-led Salesforce projects and worked in sales door-to-door, at Tesla and Accenture.
Valentin Splett
Founder, Peak Spirit
Valentin scaled the US revenues of a Swiss biotech SME from low 6 to mid-7 figures. He also joined an ETHZ MedTech spinoff as head of M&S and co-owner, and scaled sales from market entry to 7 figures in less than 3 years, which resulted in the exit of the venture to an established company.

He founded https://www.peakspirit.ch/ to help healthcare innovators establishing and scaling their go-to-market and sales.
Tim Pfister
Co-Founder & CEO, LiVET
Tim, CEO and co-founder of LiVET, obtained his master’s degree in economics at the University of Berne. He helped to build certus diagnostics, a successful biotech start-up, before incorporating LiVET in summer 2019. He has a long interest in entrepreneurship and implementing innovative solutions. His business-oriented mindset and driven nature complements the abilities and competencies of his two scientist co-founders.
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