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About

Most AI tools can help you rewrite a survey question or summarize an open-end. But what happens when your AI actually understands the methodology behind your research? When it knows how to apply complex methods, recommends the right approach for your objective and constructs structured projects in minutes?

To answer that, Lindsey Guzman, senior solutions manager, and Philipp von Sethe, full cycle senior solutions consultant, will pull back the curtain on how AI can handle complex research frameworks in real time. Through practical examples featuring Quinn – quantilope's integrated AI – you’ll discover what changes when your AI goes beyond task execution and starts thinking alongside you as a methodology-aware partner.

In this session, you'll learn:
• Beyond speed to true understanding: Why methodology awareness – not just faster task execution – is the true line between a generic tool and a strategic research partner.
• The end-to-end workflow in practice: How a methodology-aware AI supports every stage of the research lifecycle, from study design and refinement to final reporting.
• Unexpected use cases and human boundaries: Real-world examples of where AI delivers surprising value day-to-day – and precisely where human expertise must step in.

Featured Presenters
Webinar hosting presenter
Senior Solutions Manager, quantilope
Dr. Lindsey Guzman is a senior solutions manager at quantilope. She has been in the research industry for over a decade as a freelance researcher and obtained her doctorate in sociology from the University of Central Florida. When she’s not poring over scholarly market research texts, Lindsey likes to spend time with her son and husband exploring the parks, museums and restaurants in Miami.
Webinar hosting presenter
Full Cycle Senior Solutions Consultant, quantilope
Philipp von Sethe is a full cycle senior solutions consultant at quantilope. After four years leading some of quantilope's biggest EMEA accounts as a research consultant, he now partners with clients across the full journey – from first conversation through to research roadmap, execution and insights delivery. Philipp is passionate about helping teams combine AI with human expertise to work smarter and faster. Outside of work, Philipp teaches fitness classes at a local gym and coaches judo for kids.