This 30-minute customer showcase examines how Polly Products used premium visual content to materially improve website performance, strengthen perceived product value, and unlock a step-change in marketing investment.
Join Andrew Gardner, Marketing and Sales Director at Polly Products, and Jen Rasmussen, CMO at Cylindo, as they walk through the decisions and steps that made it possible.
Agenda
How Polly Products increased engagement 3x and lifted website traffic by 34%
How Polly Products moved from “good enough” visuals to realism and reassurance for the customer
How visual acceleration translated into executive confidence and materially higher marketing budgets
Andrew Gardner
Marketing and Sales Director, Polly Products
Andrew Gardner is the Marketing & Sales Director at Polly Products, where he leads sales strategy, marketing campaigns, and brand development for a manufacturer of site furnishings produced from 100% recycled HDPE plastic. He works with landscape architects, civil engineers, municipalities, contractors, and retailers to expand market presence and deliver sustainable outdoor solutions. Andrew brings a diverse professional background across manufacturing, financial services, and real estate, having previously held senior finance and sales management roles with Bill Marsh Auto Group and DriveTime, where he built and led high-performing finance operations. He is also the CEO of Aggressive Productions, providing consulting and event management services in the MMA industry, and has over 15 years of experience in business development, sales leadership, and commercial strategy.
Jen Rasmussen
Chief Marketing Officer, Cylindo
Jen Rasmussen leads the global marketing organization at Cylindo, a Chaos company, where she is responsible for strategy, brand, and demand generation. With more than 15 years in B2B SaaS marketing, she brings deep expertise in optimizing operations, enabling sales, and delivering measurable growth.
She is recognized for her knowledge in marketing automation, CRM integration (especially Marketo and Salesforce), and leveraging data to drive both creative and performance outcomes. Prior to Cylindo, Jen held senior leadership roles at Emplifi, Clearwater Analytics, Clarabridge (now part of Qualtrics), and MicroStrategy, building her career across digital strategy, content, brand, and marketing operations.
Her work is grounded in the belief that lasting success comes from strong alignment between teams, clear metrics, and a customer-centered mindset.