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Webinar Features and Functions - How to Engage a Scientific Audience
About This Webinar
How do you keep your audience engaged whilst you are delivering complex, scientific information?
Webinar platforms, stacked with new features and functions, are entering the market all the time to present new opportunities for marketers.
This session will look at what features and functions work best when presenting to a scientific audience.
To register for only this event, click the Register button above! To learn more about the other sessions in this series and to register for all 6 events at once, head back to the Series Page here: https://www.bigmarker.com/series/marketing-science-webinar-se/series_summit
Agenda
- How to plan and prepare for a successful webinar
- How to use webinar features to target a scientific audience
- How to humanize your virtual content to prevent webinar fatigue
- Post-event data processing for marketing and sales teams
Who can view: Everyone
Webinar Price: Free
Featured Presenters
Founder | Director, InsideScientific
Andy is a 15 year veteran of the pre-clinical research instrumentation market holding various positions in sales, marketing and business development.
In 2013, he co-founded InsideScientific, a company focused on producing educational webinars, virtual events, workshops and digital resources that help researchers do their best science. A true 'webinerd', he has been involved in the planning, production and hosting of more than 300 webinars in the science industry.
In 2013, he co-founded InsideScientific, a company focused on producing educational webinars, virtual events, workshops and digital resources that help researchers do their best science. A true 'webinerd', he has been involved in the planning, production and hosting of more than 300 webinars in the science industry.
Events Team, Inside Scientific
Armed with an honors degree in Biology, Hayleigh is a former globe trotter now turned scientific content producer. She joined InsideScientific in 2017 and specializes in producing webinars and virtual events from the comfort of her home. She has a passion for all things science, social media and marcom strategy. When she's not on webcam (and sometimes even when she is), you’ll find her sporting a ‘mom bun’, over-priced athleisure wear and loving on her toddler and two French Bulldogs.
Events Team, Inside Scientific
Sarah completed her MSc in Animal Physiology and Biology at the University of Western Ontario in 2016. Throughout her academic training, her published research focused on mitochondrial function and the biochemistry of hibernation in ground squirrels (yes...super obscure, she knows!). In her present role at InsideScientific, she is passionate about creating and sharing scientific information with the world in the form of webinars, blog posts, publication reviews, and virtual events. On a regular day you'll find her obsessing over her tiny (but mighty!) dog and maintaining her ever-growing plant collection that has slowly taken over her entire dining room.
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