Webinar: Marketing Science Webinar Series 2021 by InsideScientific

About this Series

One of the biggest challenges for marketers is keeping up to date with the latest opportunities that digital marketing can offer.

AZoNetwork and InsideScientific are hosting a series of webinars in 2021 to give marketers within Science, Engineering and Healthcare the insights and support they need to plan and execute effective digital marketing.

Whether you are an experienced marketing manager looking to keep your skillset up to date or a new marketing executive wanting the skills to standout, this series will support your marketing development and help your organization to get marketing right in 2021.

Presenters in the Series

Sarah McFarlane, MSc

Events Team, Inside Scientific

Sarah completed her MSc in Animal Physiology and Biology at the University of Western Ontario in 2016. Throughout her academic training, her published research focused on mitochondrial function and the biochemistry of hibernation in ground squirrels (yes...super obscure, she knows!). In her present role at InsideScientific, she is passionate about creating and sharing scientific information with the world in the form of webinars, blog posts, publication reviews, and virtual events. On a regular day you'll find her obsessing over her tiny (but mighty!) dog and maintaining her ever-growing plant collection that has slowly taken over her entire dining room.
Hayleigh Culliton

Events Team, InsideScientific

Armed with an honors degree in Biology, Hayleigh is a former globe trotter now turned scientific content producer. She joined InsideScientific in 2017 and specializes in producing webinars and virtual events from the comfort of her home. She has a passion for all things science, social media and marcom strategy. When she's not on webcam (and sometimes even when she is), you’ll find her sporting a ‘mom bun’, over-priced athleisure wear and loving on her toddler and two French Bulldogs.

Sessions in this Series

10 February, 2021

The State of Scientific Marketing 2021

Marketing in 2020 took a huge swing towards digital, so what will your marketing focus be in 2021? Join our marketing specialists as... View more
17 February, 2021

Using Content to Leverage Virtual Events

2020 was the year of virtual events and that is due to continue in 2021. Making an impact and seeing an ROI all starts with how you... View more
31 March, 2021

Webinar Features and Functions - How to Engage a Scientific Audience

How do you keep your audience engaged whilst you are delivering complex, scientific information?
28 April, 2021

The State of Scientific Purchasing 2021

Our latest market research presents the current state of scientific purchasing and examines the trends that will have an impact on yo... View more
26 May, 2021

How to Write & Manage a Successful Science Blog

Why should my organization maintain a blog and what impact does it have on my business?
30 June, 2021

Social Media for Science? How to Create an Effective B2B Social Media Strategy

Are social media channels just for B2C organizations or are they a critical touch point at various stages of the customer journey?

Marketing Science Webinar Series 2021

About this Series

Presenters in the Series

Join us for this Webinar Series!