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Name
Chrystina Woody
Bio
Vice President of Communications, StyleHaul
Chrystina Woody is the Vice President of StyleHaul, the largest fashion and beauty network on YouTube, with more than 4900 content creators attracting 199+ million network subscribers.
In her role, Chrystina spearheads messaging, globally, and branding opportunities, which shape and elevate the company’s profile. She and her team lead global strategic media relations for marquee branded content deals with the likes of Maybelline and L’Oreal, and work closely with the C-suite to formulate the executive and company platform via corporate communications, as well as the YouTube global press team, focusing on consumer and talent management agencies and partners on behalf of StyleHaul. Speaking engagements, events, social media programming and creating entertainment “buzz” for original content deals also fall within her scope.
With more than 11 years leading global marketing and digital campaigns for brands like Samsung, Xbox, Microsoft and General Motors, Chrystina has worked for award-winning agencies such as Edelman, Weber Shandwick and Porter Novelli during her career.She is a native of Los Angeles and resides in Silver Lake, CA with her husband. She is fluent in Spanish and is a graduate of the Annenberg School at the University of Southern California. She’s proud of her Instagram account @TheWoodyTrain.
Chrystina Woody is the Vice President of StyleHaul, the largest fashion and beauty network on YouTube, with more than 4900 content creators attracting 199+ million network subscribers.
In her role, Chrystina spearheads messaging, globally, and branding opportunities, which shape and elevate the company’s profile. She and her team lead global strategic media relations for marquee branded content deals with the likes of Maybelline and L’Oreal, and work closely with the C-suite to formulate the executive and company platform via corporate communications, as well as the YouTube global press team, focusing on consumer and talent management agencies and partners on behalf of StyleHaul. Speaking engagements, events, social media programming and creating entertainment “buzz” for original content deals also fall within her scope.
With more than 11 years leading global marketing and digital campaigns for brands like Samsung, Xbox, Microsoft and General Motors, Chrystina has worked for award-winning agencies such as Edelman, Weber Shandwick and Porter Novelli during her career.She is a native of Los Angeles and resides in Silver Lake, CA with her husband. She is fluent in Spanish and is a graduate of the Annenberg School at the University of Southern California. She’s proud of her Instagram account @TheWoodyTrain.
