Professor of Media Psychology, Stanford University
Bio
Byron is a Stanford University chaired professor with appointments in communication, symbolic systems and the graduate school of education. He has published over 200 scientific papers in media psychology with over 30,000 Google Scholar citations; h-index=70. He authored the award-winning books “The Media Equation” and “Total Engagement.”
He holds three software patents in human-computer interaction with two pending for AI and media evaluations. He is co-founder of two early-stage start-ups in computational human-media interactions. He has been a consultant to leading companies including P&G, Disney, ABC, Accenture, Google, Best Buy, SAP, Amazon, Toyota, Salesforce, State Farm and United Healthcare.