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Name
Chris Thomas
Title
Sage Global Social Intelligence Lead
Bio
Chris is a UK-based digital marketer, deeply specialised in social media, and experienced with programmes that span the full PESO (paid-earned-shared-owned media) mix. In strategy and intelligence roles dating back to the very earliest days of the ‘social web’, Chris has focused on developing programmes to realise the untapped insight and activation value of social media on behalf of large global enterprises. Operating both agency side and, currently, in-house at Sage Group PLC, Chris has led & implemented integrated strategy, analytics & insight programmes that have transformed revenue growth, brand impact and customer experience.
