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Name
Sam Zoghbi
Title
Informa Expert Trainer
Bio
Sam Zoghbi, Marketing Strategist, AIPMM Ambassador & Certified Instructor
Bio: Sam is An AIPMM Ambassador and trainer, Public Relation & Communications Consultant, Trainer, Advisor, TV Anchor, Public Speaker, Entrepreneur, Thinker, Marketer, Researcher, Problem Solver and Project Manager
His experience is built on having consulted, trained and helped build strategies for multiple brands, personalities and media in over 12 industries on 3 continents. Sam has spent over 12 years extensively researching PR, Communications & consumer behavior within public and digital media. He has conducted research and collected data on organizations in the areas of statistics, communications, marketing, crisis management, service and sales.
His passion in accelerating brands performance, designing communications strategies & enhancing public images for organizations, startups and personalities has made set him as an SME in the industry. He has worked on projects with the United Nations, Ministry Of Tourism, Ministry Of Environment, Qatar Foundation, The Federation of Chambers of Commerce, Industry & Agriculture (Lebanon), UNDP, Nestlé Middle East, Microsoft, ABC, Abbvie, Samsung, Solidere, Rally Du Liban, Beirut Souks, Chanel, L’Oreal, Green Mind Awards, BIAF, Lebanon in 3D, PepsiCo International, Microsoft, Zimmer, LBCI, MTV Lebanon, Diageo and many more.
Having delivered results proven media campaigns and national awareness initiatives, Sam’s deep understanding to the effects of media mediums and methods on values, behavior, choices, and society trends makes him a valuable resource for your organization.
His approach Managing Brands , in the public and private sector is based on extensive experience and knowledge of the market and of the existing conditions that shape the dynamics of our world today.
Bio: Sam is An AIPMM Ambassador and trainer, Public Relation & Communications Consultant, Trainer, Advisor, TV Anchor, Public Speaker, Entrepreneur, Thinker, Marketer, Researcher, Problem Solver and Project Manager
His experience is built on having consulted, trained and helped build strategies for multiple brands, personalities and media in over 12 industries on 3 continents. Sam has spent over 12 years extensively researching PR, Communications & consumer behavior within public and digital media. He has conducted research and collected data on organizations in the areas of statistics, communications, marketing, crisis management, service and sales.
His passion in accelerating brands performance, designing communications strategies & enhancing public images for organizations, startups and personalities has made set him as an SME in the industry. He has worked on projects with the United Nations, Ministry Of Tourism, Ministry Of Environment, Qatar Foundation, The Federation of Chambers of Commerce, Industry & Agriculture (Lebanon), UNDP, Nestlé Middle East, Microsoft, ABC, Abbvie, Samsung, Solidere, Rally Du Liban, Beirut Souks, Chanel, L’Oreal, Green Mind Awards, BIAF, Lebanon in 3D, PepsiCo International, Microsoft, Zimmer, LBCI, MTV Lebanon, Diageo and many more.
Having delivered results proven media campaigns and national awareness initiatives, Sam’s deep understanding to the effects of media mediums and methods on values, behavior, choices, and society trends makes him a valuable resource for your organization.
His approach Managing Brands , in the public and private sector is based on extensive experience and knowledge of the market and of the existing conditions that shape the dynamics of our world today.
