Author 'The Partnership Principle' and VP EMEA Partnerships, Signavio
Bio
Matt Bray has a 20+ year career in ‘Strategic Alliances’ & ‘Channel Management’. Co-
founding member of SAAS ‘Software’ and ‘System Integrator’ start-ups, led global and
regional teams in mid-market to Enterprise who have acquired others, IPO’d and been
acquired themselves.. Author of ‘The Partnership Principle’, Associate Director ‘Alliance Best
Practice’, member Revenue Collective, international speaker, written blogs and articles
published globally and is revered as an expert in industry and role.