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Name
Brandon Wishnow
Title
Executive Vice President, Omni-Channel Measurement
Bio
Brandon heads up the Measurement & Activation team at Ovative Group. His cross-functional team, made up of strategy, technical, and analytics talent, is tasked with building and wielding Omni-channel and marketing measurement solutions that drive value to the enterprise at large. Brandon is passionate about developing high performing teams that love their jobs and push each other to be better every day. He brings more than 12 years of digital marketing, BI, and analytics experience in roles across big business consulting, start-up, and client-side operating companies. Prior to joining Ovative, Brandon built the marketing business intelligence team at Gap Inc. Brandon started his career within Accenture’s retail strategy group. After three years, he left to cofound a digital agency, iSearch Media, where he led execution of the firm’s online marketing services.
