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Name
Andrés Rodríguez
Title
Multicultural Account Supervisor, C+C
Bio
Recruited Spring of 2018, Andrés brings more than five years of multicultural marketing experience managing cross-cultural teams in fast-paced environments for all types of businesses.
Why Context Matters and How to Account for It
Andrés' presentation will do the following:
explain translation vs. trans-creation showcase examples of how a brand or organization has implemented this ideology demonstrate firsthand the importance of context (through games, activities, etc.) explain how to implement the power of intepretation cite C+C's work with the City of Seattle and provide updates on their outreach progress
Why Context Matters and How to Account for It
Andrés' presentation will do the following:
explain translation vs. trans-creation showcase examples of how a brand or organization has implemented this ideology demonstrate firsthand the importance of context (through games, activities, etc.) explain how to implement the power of intepretation cite C+C's work with the City of Seattle and provide updates on their outreach progress
