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1603296709-7090de0c96f0201f
Name
Louise Guido
Title
Executive Director, Real Estate at The Wall Street Journal | Barron's Group
Bio
Louise Guido is the Executive Director of Media Sales at The Wall Street Journal. She heads a team of 15 sales and marketing people working with the top luxury real estate brands and brokers in the world. She is also responsible for the print and digital engagements of brand clients. Her role is to engage with industry market leaders to help them deliver their message to consumers, brokers and industry professionals.

Louise is also the Associate Publisher of MansionGlobal.com, the luxury property destination for ultra-affluent global consumers. She focuses on revenue, product development, and audience generation. Mansion Global is considered the premier website that focuses on both real estate, but also the luxury lifestyle of consumers. She has created unique revenue models and streams that enhance the value of MansionGlobal to clients.

With over 30 years as a global entrepreneur, she focused on content development, mobile app development, digital technology, business-to-business sales and marketing, and long-term strategic planning. She is especially adept at creating new revenue streams that enhance the core business, and support a sustainable business model. Her unique approach to business is to always to 'lead with giving' thereby generating deep relationships with clients and inspiring team members with a "win-win" attitude benefiting everyone in the process. With business experience in over 40 countries, she is the rare executive who has both a vision and the capacity to execute unusual programs.

Louise is one of the world’s leading experts and thought leaders on how to combine social good with commercial value. She is responsible for creating programs that have measurable impact affecting the lives of millions of people around the world, as well as increasing the bottom line value for corporations looking to expand their global footprint through sustainable purpose-driven, profit-making efforts.