V.P. of Corporate Sales and Marketing, Modern Postcard
Bio
Keith Goodman, V.P. of Corporate Sales & Marketing at Modern Postcard, is a recognized leader in direct marketing strategy. With nearly three decades of experience, he has advised brands on improving response rates, reducing acquisition costs, and strengthening customer retention through data-driven, performance-based direct mail programs. He also leads the nationally touring Direct Mail Crash Course, which draws thousands of marketers and business owners looking to improve marketing results.