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Name
Emma Chiu
Title
Wunderman Thompson Intelligence, Global Director
Bio
Emma Chiu leads Wunderman Thompson Intelligence, the agency’s in-house futures and innovation think-tank.
Emma consults with brands on how build long-term strategies based on qualitative and quantitative insight that incorporates cultural and behavioral change, sector innovation and zeitgeist shifts. She has worked with brands including Microsoft, Shiseido, Unilever, Samsung and Campari.
In early 2020, Emma spearheaded the launch of the Wunderman Thompson Intelligence “Future 100” Report, which helps people prepare for emerging consumer behavior with 100 original trend predictions from Wunderman Thompson Intelligence. Split into 10 categories, each trend delivers a digestible snapshot of movements so far, while clearly explaining why brands and marketers should pay attention.
Emma’s foresight and thought leadership has been picked up by global publications and has been featured in The Telegraph, Creative Review, New York Magazine, Dazed Digital and Vogue. She is also a member of the WARC Awards 2020 judging panel and The International Color Awards 2020 judging panel. In addition, Emma regularly speaks at international conferences including SXSW Interactive, Adobe Max and Pause Fest.
She lives in New York.
Emma consults with brands on how build long-term strategies based on qualitative and quantitative insight that incorporates cultural and behavioral change, sector innovation and zeitgeist shifts. She has worked with brands including Microsoft, Shiseido, Unilever, Samsung and Campari.
In early 2020, Emma spearheaded the launch of the Wunderman Thompson Intelligence “Future 100” Report, which helps people prepare for emerging consumer behavior with 100 original trend predictions from Wunderman Thompson Intelligence. Split into 10 categories, each trend delivers a digestible snapshot of movements so far, while clearly explaining why brands and marketers should pay attention.
Emma’s foresight and thought leadership has been picked up by global publications and has been featured in The Telegraph, Creative Review, New York Magazine, Dazed Digital and Vogue. She is also a member of the WARC Awards 2020 judging panel and The International Color Awards 2020 judging panel. In addition, Emma regularly speaks at international conferences including SXSW Interactive, Adobe Max and Pause Fest.
She lives in New York.
