Michael Stitt is CEO of Easy Tiger in Austin, Texas. Easy Tiger helps people Slow Down, Stay Awhile with artisan bread, cured meats, a full bar, and craft beers. Easy Tiger’s in-house bakery offers a selection of Old World hearth breads, European-style pastries, and signature soft pretzels—all baked fresh daily. Stitt joined the company in January 2020, just three months before the global pandemic shut down the world and rewired the entire hospitality industry. Stitt and team led the brand through the pandemic, first shuttering two locations, quickly pivoting to an all-digital retail operation and ramping production of its wholesale bakery operation to help feed Austin. Just three months into the pandemic, they began to build new locations, opening two new sites during the Covid chaos.
Prior to joining Easy Tiger, Stitt served as CEO of Invisible Ink Tattoo Removers (now Removery), the world’s largest and most trusted provider of tattoo removal and fading services. From 2004-2018, Stitt held various roles at Travelzoo (NASDAQ: TZOO), rising from an early employee, entry-level role to President, North America. Stitt holds a B.A. in Advertising from Iowa State University and an MBA from the MIT Sloan School of Management. Residing in Austin with his family, he is an avid sports fan, enjoys teaching and mentoring and recommends the pretzel with whipped, salted butter at Easy Tiger!