Luke Collins

SVP of Content Strategy at Leff

Luke is the SVP of Content Strategy at Leff, the Chicago-based content-marketing company, working daily with a talented, passionate team to bring to life the stories, expertise, and research of some of the world's largest and most prestigious companies. He was a newspaper journalist in his native Australia, landing in the United States in 2001 as a foreign correspondent for The Australian Financial Review. Rather than return home, Luke was a freelance writer and then joined McKinsey & Company, eventually spending several years as an executive editor with McKinsey Publishing. In 2017, he joined Deloitte to run Deloitte Insights, and immediately prior to joining Leff was EY's Global Editor-in-Chief. In the middle of all of this, Luke somehow convinced an American woman to marry him (and they have two sons!). Luke's also living proof Aussies are not genetically wired to surf.