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Name
Edith Hodkinson
Title
Chief of Digital Strategy
Bio
Edith Hodkinson serves as DMD’s Chief of Digital Strategy. Edith has worked with pharma marketing clients, both professional and consumer, for more than 20 years to bring innovative, measurable programs to market. Prior to joining DMD, Edith served as President of AccentHealth, the company that created the market for DTC at the point of care. Edith is responsible for DMD’s flagship online behavior monitoring platform AIM, Audience Identity Manager and for building HCP engagement tools that deliver brand results.
