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Name
Robert Levy, B.Comm., LL.B
Title
Founder and President of market research firm BrandSpark International Inc. and of Best New Product Awards Inc.
Bio
Robert Levy is the Founder and President of market research firm BrandSpark International Inc. and of Best New Product Awards Inc., a marketing services firm that has developed leading consumer-endorsed credential and awards programs. Robert is a consumer insights expert with over 25 years in the industry, who is passionate about helping brands better understand their consumers. Robert has seen that insights are the foundation of brand trust and successful innovation and believes that great research gets to the heart of how consumers think, why they act the way they do, and what clients need to do about it.
As part of Best New Product Awards Inc., the BrandSpark Most Trusted Awards program, now in its 10th year in the USA and Canada and its first year in the UK, identifies the trust levels of consumers and resilience of brands across thousands of categories, including CPG, Retail, and Services. The Best New Product Awards program is in its 21st year and awards those new product innovations most valued by consumers. ShopperArmy.com is an online community platform which has grown to over 110,000 American shoppers and over 180,000 Canadian shoppers and supports clients with the highest quality incentivized ratings and reviews and other digital shelf needs.
Prior to founding BrandSpark in 2001, Robert Levy was VP of Branding for Cara Operations, Canada’s largest multi brand restaurant company, ran a business and legal advisory practice in Geneva and Prague, and also practiced law in Toronto.
As part of Best New Product Awards Inc., the BrandSpark Most Trusted Awards program, now in its 10th year in the USA and Canada and its first year in the UK, identifies the trust levels of consumers and resilience of brands across thousands of categories, including CPG, Retail, and Services. The Best New Product Awards program is in its 21st year and awards those new product innovations most valued by consumers. ShopperArmy.com is an online community platform which has grown to over 110,000 American shoppers and over 180,000 Canadian shoppers and supports clients with the highest quality incentivized ratings and reviews and other digital shelf needs.
Prior to founding BrandSpark in 2001, Robert Levy was VP of Branding for Cara Operations, Canada’s largest multi brand restaurant company, ran a business and legal advisory practice in Geneva and Prague, and also practiced law in Toronto.
