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Name
Dr. Liron Nehmadi
Title
Chief Product Officer, Catch Group, Australia
Bio
Liron started as a "people person" by completing with excellence a degree in
psychology in 2005. Fascinated with people behavior his search led him to the
field of Human Factors Engineering and receiving his master’s degree in 2008
followed by his Ph.D. in 2012. Liron is a true believer that the only way to become
a Human Factors expert is by combining academics with practical work and
understanding and practice UX with respect to all the positions that take place in
developing digital products. Liron’s interest and capabilities are around strategic
planning aiming to increase novelty, innovation, and experience; executed in a
practical and usable manner. Liron has nearly 20 years of experience in as UI
designer, UX strategist, project and product manager, business strategist. He is
currently chief product officer at Catch group in Australia
psychology in 2005. Fascinated with people behavior his search led him to the
field of Human Factors Engineering and receiving his master’s degree in 2008
followed by his Ph.D. in 2012. Liron is a true believer that the only way to become
a Human Factors expert is by combining academics with practical work and
understanding and practice UX with respect to all the positions that take place in
developing digital products. Liron’s interest and capabilities are around strategic
planning aiming to increase novelty, innovation, and experience; executed in a
practical and usable manner. Liron has nearly 20 years of experience in as UI
designer, UX strategist, project and product manager, business strategist. He is
currently chief product officer at Catch group in Australia
