Head of European Mobility Innovation, Enterprise Holdings
Bio
As Head of Mobility Innovation, Local Policy and Partnerships, James Lancaster is responsible for working with Enterprise Holdings’ five European corporate markets in their development of new mobility services in partnership with mobility operators, local governments and transport authorities. He works to scale up successful initiatives in the UK and expand them across the company’s European markets to facilitate Enterprise’s growth as a provider of municipal mobility services.
James joined Enterprise in 2017 to establish the company’s UK and Ireland Government Affairs department, where led the development, management and delivery of the team’s public affairs strategies across national and devolved administrations. He also managed industry engagement and developed policy initiatives to support the commercial objectives of the business.
James has spent several years as an adviser in politics and as a government affairs consultant to large organisations, such as Bosch. He started his career in the House of Commons and gained experience working for several MPs. He then joined a Westminster-based public affairs agency and worked on public projects focused on devolution – specifically transport, infrastructure and air quality related matters.
In 2018, James established the Urban Mobility Partnership which he now chairs and was successful in developing policy concepts that secured more than £90M in funding for UK cities to promote sustainable travel.
James lives in Somerset with his wife, two daughters, one dog and a cat.