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Name
Krupa Koestline
Title
Founder, KKT Consultants
Bio
Meet Krupa Koestline, Clean Cosmetic Chemist, Ayurvedic Practitioner,
and Founder of KKT Consultants
Clean Cosmetic Chemist Krupa Koestline merges her background in biology, biochemistry, and biotechnology with her lifelong practice of Ayurveda to create new concepts and innovations in the clean beauty space. Starting her 10+ year career at Estee Lauder and Neutrogena, Krupa pivoted her focus to creating safer products after seeing firsthand the impact of potentially harmful ingredients used in personal care products.
As the founder of KKT Consultants, Krupa understands the
importance of innovation in today’s competitive and saturated beauty market. Savvy modern consumers are demanding effective products created with thoughtful
innovations and safer formulations. It’s no longer about formulating products only with simple chemistry in mind.
Rather, the effects active ingredients have on the entire body’s biology and health must be considered to be truly holistic.
Having worked with clean innovative brands like Guide Beauty, Kopari, May Lindstrom Skin, and Tower 28 to create award-winning formulas, Krupa continues to
revolutionize clean beauty. By taking inspiration from an array of industries ranging from food and wellness to even automobiles and toys, Krupa is able to design breakthrough products, whether it’s a new mascara with a radical preservation strategy or a skincare serum with a cutting-edge actives profile.
As an expert resource, Krupa strives to dispel myths and misinformation around clean beauty,
to see through convenient marketing tactics and buzzwords, and forecast insights into the next trendy ingredient.
Prior to KKT Consultants, Krupa’s corporate roles have included VP of Product Development at a leading US manufacturing company and Chief Product Officer at Pure Haven. Krupa holds a
Master of Science degree in Biology, with a Bachelor of Science in Biotechnology, as well as a Business Certificate in Marketing from Cornell University. She is active in organizations such as the Organic Trade Association, Natural Products Association, Green Chemistry Council, and the Society of Cosmetic Chemists.
and Founder of KKT Consultants
Clean Cosmetic Chemist Krupa Koestline merges her background in biology, biochemistry, and biotechnology with her lifelong practice of Ayurveda to create new concepts and innovations in the clean beauty space. Starting her 10+ year career at Estee Lauder and Neutrogena, Krupa pivoted her focus to creating safer products after seeing firsthand the impact of potentially harmful ingredients used in personal care products.
As the founder of KKT Consultants, Krupa understands the
importance of innovation in today’s competitive and saturated beauty market. Savvy modern consumers are demanding effective products created with thoughtful
innovations and safer formulations. It’s no longer about formulating products only with simple chemistry in mind.
Rather, the effects active ingredients have on the entire body’s biology and health must be considered to be truly holistic.
Having worked with clean innovative brands like Guide Beauty, Kopari, May Lindstrom Skin, and Tower 28 to create award-winning formulas, Krupa continues to
revolutionize clean beauty. By taking inspiration from an array of industries ranging from food and wellness to even automobiles and toys, Krupa is able to design breakthrough products, whether it’s a new mascara with a radical preservation strategy or a skincare serum with a cutting-edge actives profile.
As an expert resource, Krupa strives to dispel myths and misinformation around clean beauty,
to see through convenient marketing tactics and buzzwords, and forecast insights into the next trendy ingredient.
Prior to KKT Consultants, Krupa’s corporate roles have included VP of Product Development at a leading US manufacturing company and Chief Product Officer at Pure Haven. Krupa holds a
Master of Science degree in Biology, with a Bachelor of Science in Biotechnology, as well as a Business Certificate in Marketing from Cornell University. She is active in organizations such as the Organic Trade Association, Natural Products Association, Green Chemistry Council, and the Society of Cosmetic Chemists.
