George Zarkadakis is the Digital Lead of Willis Towers Watson, responsible for data and AI innovation, as well as advisory services on the impact of automation in business organization and jobs. He has over 25 years’ experience in management consulting, media, marketing and communications, as well as in digital strategy and innovation. He holds a PhD in Artificial Intelligence and is the author of "In Our Own Image: the history and future of Artificial Intelligence" (Rider Books).