An avid thinker, Sonali has a flair for identifying and adopting emerging trends and addressing industry requirements to achieve sizeable objectives and measurable business profitability for her clients.
With almost 2 decades of experience in Brand Solutions and Communications, Sonali has showcased excellent skills in leadership, interpersonal communication, analytical ability, and team management while working for Corporate, Sports, Lifestyle, FMCG, Fashion, Hospitality, Tech, Education and Travel & Tourism.
She comes as an indispensable support for her clients and has been instrumental in creating effective strategy by leveraging her relationships with the media to achieve clients’ objectives besides helping them create thought leadership.
Prior to founding The Hatch Project, Sonali was leading Marketing & Communications for several global brands and has played a pivotal role in establishing their brand recall value.
Some of the prestigious clients’ that he has worked on include Endemol, Franchise India, Bradford Licence India, Indian Premiere League, Master Chef India, Ambuja Cements, Ryan Schools, Lakme Fashion Week, India Today, Sunburn, Massive Restaurants to name a few.
Sonali is an alumnus of Indian School of Business Management & Administration.