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Name
Nicole Sedita
Title
Sr. Vice President, Global Partnerships & Product Integrations, Lionsgate Films
Bio
Nicole Sedita is Senior Vice President of Global Partnerships, Product Integration + Consumer Products for Lionsgate Entertainment. Ms. Sedita oversees the development and activity of strategic brand marketing partnerships, product integration and merchandise licensing for the studio’s Theatrical, TV and catalog properties. Ms. Sedita joined the studio in September 2019 where she is responsible for negotiating & overseeing brand marketing + merchandising opportunities on Lionsgate content with franchises such as John Wick + Hunger Games.
