Matthew Cheyne is the Director of Key Accounts in Europe for RAPID RTC and is an expert in digital communications and lead management.
With over 30 years of experience in the UK (and international) automotive industry, he has developed an impressive portfolio, working at major brands such as Mitsubishi and MG Motors UK, and working with AMM Top 25 clients such as Sytner PLC, Hendy Group, John Clark Motor Group, JCT 600, and Group 1, and OEM clients such as KIA, Hyundai Volkswagen Group, JLR, and SsangYong.
RAPID RTC, a multinational technology company that provides the automotive retailing industry with intuitive communication platforms for the digital space – solutions that connect both information and online shoppers back to the retailer to help retailers address emerging and changing online shopping behavior. RAPID RTC was founded in 1996, headquartered in Winnipeg, Canada with offices in Toronto, Canada; London, England; and Paris, France, and is part of the DMT Group of companies.