Bethany’s core responsibility is to manage Brightfield Group’s growing team and drive new product development. She is a key driver of business development, managing some of Brightfield’s top clients to ensure long-term success. Her passion for the CBD and cannabis industries helps drive Brightfield’s team forward and deliver comprehensive and data-driven answers for each of their customers. She has an extensive background in quantitative research, global policy, and strategic planning. Prior to starting Brightfield Group, Bethany managed market research of key CPG industries with Euromonitor International.