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Name
Louis Marty
Title
CEO & Co-Founder, Merci Handy
Bio
Louis Marty is the co-founder and CEO of Merci Handy, a brand creating joyous and colorful everyday cosmetics using clean ingredients and rainbow extracts.
Now, let’s take a walk down memory lane to where it all began. As a 23-year-old grad student in Paris, France, Louis Marty was well beyond his years. Louis saw an opportunity to create a hand sanitizer that would erase the many unpleasant experiences he and his peers had with traditional hand sanitizers. It was time for drying formulas with the smell of bad decisions to take a backseat for good.
From then on, Louis set out to create a product that would bring color to everyday life. His mind began to flood with images of pocket-sized cosmetics formulated with clean ingredients, dreamy textures and magical scents It was at that moment he decided to turn his idea into reality - convincing his professor to allow him to forgo a corporate internship during his final semester at university and launch his own brand. And – poof – just like that, Merci Handy was born.
While Louis was still a student, he worked endless hours working to improve the many imperfections that come along with creating a brand. Over the course of five years, Louis and his team changed the hand sanitizer formula 16 times, thanks to feedback from his community. Now the brand boasts an efficient formula that kills germs, with a 98% natural formula, vegan and with fragrances from the purest rainbows (We are PETA CERTIFIED)
Now, six years later, in between his daily yoga practice, Louis Marty has expanded beyond hand sanitizer. The line consists of everyday essentials in the parallel universe of Merci Handy, infusing rainbows and unicorns into all that he does. His mission is to spread rainbows and positivity everywhere!
Louis is constantly evolving and growing the brand, fostering the Merci Handy community by asking and listening. With a social community of 501K on Instagram, 407K on our French TIKTOK and 35K TIKTOK US (after only 1 month!), Merci Handy considers social media the windows of the company, viewing engagement with consumers as a top priority. Louis is committed to creating safe spaces and spreading positivity within social media, actively fighting against cyber-bullying with the French charitable organization, Marion La main Tendue but also supporting it get better project an organization that supports the LGBTQ+ community to help lesbian, gay, bisexual, transgender, queer youth around the world assert themselves and build a more inclusive world.
After building the brand into a household name in Europe, Louis is excited for a large-scale launch in the United States with ULTA.
Louis is based in Paris, France with his wife, stepdaughter and Ella, bundle-of-joy, born in early 2021.
Now, let’s take a walk down memory lane to where it all began. As a 23-year-old grad student in Paris, France, Louis Marty was well beyond his years. Louis saw an opportunity to create a hand sanitizer that would erase the many unpleasant experiences he and his peers had with traditional hand sanitizers. It was time for drying formulas with the smell of bad decisions to take a backseat for good.
From then on, Louis set out to create a product that would bring color to everyday life. His mind began to flood with images of pocket-sized cosmetics formulated with clean ingredients, dreamy textures and magical scents It was at that moment he decided to turn his idea into reality - convincing his professor to allow him to forgo a corporate internship during his final semester at university and launch his own brand. And – poof – just like that, Merci Handy was born.
While Louis was still a student, he worked endless hours working to improve the many imperfections that come along with creating a brand. Over the course of five years, Louis and his team changed the hand sanitizer formula 16 times, thanks to feedback from his community. Now the brand boasts an efficient formula that kills germs, with a 98% natural formula, vegan and with fragrances from the purest rainbows (We are PETA CERTIFIED)
Now, six years later, in between his daily yoga practice, Louis Marty has expanded beyond hand sanitizer. The line consists of everyday essentials in the parallel universe of Merci Handy, infusing rainbows and unicorns into all that he does. His mission is to spread rainbows and positivity everywhere!
Louis is constantly evolving and growing the brand, fostering the Merci Handy community by asking and listening. With a social community of 501K on Instagram, 407K on our French TIKTOK and 35K TIKTOK US (after only 1 month!), Merci Handy considers social media the windows of the company, viewing engagement with consumers as a top priority. Louis is committed to creating safe spaces and spreading positivity within social media, actively fighting against cyber-bullying with the French charitable organization, Marion La main Tendue but also supporting it get better project an organization that supports the LGBTQ+ community to help lesbian, gay, bisexual, transgender, queer youth around the world assert themselves and build a more inclusive world.
After building the brand into a household name in Europe, Louis is excited for a large-scale launch in the United States with ULTA.
Louis is based in Paris, France with his wife, stepdaughter and Ella, bundle-of-joy, born in early 2021.
