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Name
Mary Shea
Title
Principal Analyst, Forrester
Bio
Mary Shea is a principal analyst serving Forrester’s B2B marketing and sales professionals. In this role, she writes for and advises clients on routes-to-market strategies in the age of the customer. Mary’s research specifically focuses on the empowered B2B buyer and how business leaders must adapt, organize and enable their marketers, sellers and channel partners to succeed both today and in the future
