Ester Marchetti, co-founder and head of innovation at BoltChatAI, has 20 years of experience in the insights industry, spanning both client and agency sides.
At Unilever and Reckitt, she drove innovation by turning consumer insights into meaningful strategies, using her deep understanding of data and business needs to help global FMCG brands accelerate growth.
Now at BoltChatAI, Ester is transforming market research through AI-driven methodologies that redefine how brands engage with consumers and generate real-time, high-quality insights at scale. A passionate advocate for the intersection of AI and human understanding, she is leading the charge to make research smarter, faster and more accessible.