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1760720625-c2b88fc781e70aa8
Name
Taylor Hobgood
Title
Consumer Insights and Innovation Manager, Ally
Bio
Taylor Hobgood is a consumer insights and innovation leader at Ally Financial, where she oversees the research function at TM Studio, Ally’s internal concept and innovation team. Taylor has an academic background in brain and behavior science and industry experience in brand and marketing research within the entertainment sector. She has a natural curiosity and dedication to bringing the voice of the consumer to every conversation.