John Petrocelli

John Petrocelli is CEO of Bulldog Digital Media, facilitating, optimizing and monetizing premium live digital content experiences across all connected device platforms. BDM uses industry leading best practices, services and solutions to provide extensive reach and engagement around the presentation of content experiences with a heavy emphasis on live music – concerts and festivals and connecting brands, content and viewers. The Bulldog Digital Media team has facilitated the digital experience for Coachella, Bonnaroo, Lollapalooza, Austin City Limits, American Express Unstaged, Taco Bell Feed the Beat, Outside Lands, Grammys, Oscars, Masters, MTV VMA’s and many more. John has been instrumental in helping major media companies establish optimal strategies to both distribute and monetize their content for over 15 years. These companies and brands include: NBA, NHL, NBC/Universal, Discovery, Disney, Sony, Coca Cola, Pepsi, YouTube/Google, Nokia, VEVO, Twitter, EMI, Universal Music Group, Microsoft and music icon Prince. Previously John was VP, Sales and Bus Dev of AEG Digital Media after selling his company to AEG in 2009.