Paul McLeod is Simpleview’s Director of Business Intelligence, overseeing Search Engine Optimization and Destination Dashboard services. He and his team analyze traffic patterns on client websites and provide insight and recommendations on planner and consumer activity recorded in client CRM systems. Paul earned a double degree in Economics and English Writing from the University of Oklahoma, and holds a Masters in Business Administration from the University of Arizona. He joined the Simpleview team in 2011 as an SEO Specialist.