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Name
Yasmin Dufournet
Title
Consumer Insight Director, Salomon
Bio
Yasmin has worked in consumer insight for over 18 years. Currently director of consumer insight at Salomon, she started her career in management consultancy at Ernst and Young, Warsaw before moving to 3M in the U.K. Passionate about understanding the consumer, she also lectures in behavioral science at the INSEEC School of Business and Economics in Chambery.