Vessel is Dagny's latest venture but she is no newcomer to bringing ideas to fruition. She built her first business while still a university undergraduate and went on to executive level business and not-for-profit appointments that have traversed five continents and represent two decades of experience in strategy, management, sales and government and community engagement. She teaches at Parsons The New School for Design, was formerly the Managing Director of Strategic Global Affairs for New Hope Natural Media and Executive Director of the Peace Initiatives Institute.
Vessel: Making it Easy for Customers to do Reusable Vessel is the most successful reusable cup system in the landscape of take-out beverages to date. In this session, participants will hear about the successful pilots launched in Boulder and Berkeley and new pilot programs on the way. Founder and CEO, Dagny Tucker, will showcase Vessel's tech-enabled reusable cups for customers that provides customers with a convenient reuse system and businesses with instant feedback on positive impacts. Vessel is the only service with 24/7 street side return kiosks. As of January 1st, Vessel offers customers in Berkeley a free reusable alternative to paying 25 cents for a disposable cup. This is the kind of complementary approach (policy initiatives plus innovative alternatives) that is likely to have the biggest impact on consumer behavior change.