As Vice President of Food Thought Leadership at NielsenIQ (NIQ), Chris brings over 14 years of expertise in market and consumer research within the fast-moving consumer goods (FMCG) industry. He excels in thought leadership and data storytelling, utilizing diverse data sources to uncover hidden market trends and drive impactful results for major FMCG companies.
In his role, Chris is responsible for generating forward-looking insights that assist brands and manufacturers in navigating the evolving food and retail landscape. He has collaborated with both emerging manufacturers and renowned industry leaders, helping them achieve their goals through actionable, data-driven strategies. His extensive project portfolio spans multiple categories and channels, including traditional brick-and-mortar stores and eCommerce.