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Name
Eric Knoben
Title
president, Emerald Research Group
Bio
As a tech-enthusiast steeped in product marketing and communication strategy, Eric leads product research for technology clients at Emerald. Having cut his teeth in both qual and quant practices, Eric blends the heartbeat of the customer with actionable analytics, solving inbound engineering development and outbound go-to-market business challenges. He believes research should be fun and engaging for both the participant and stakeholders and always uses captive storytelling.
