Hana Ben-Shabat is the Founder of Gen Z Planet, a reserach and advisory firm focused on the next generation of culture creators, employees, and consumers. She helps companies to prepare for the inevitable wave of change that Gen Z brings.
Hana is a former partner and board member of the global management consulting firm Kearney, where she advised C-level executives in retail and consumer-related industries on issues of corporate strategy, organizational effectiveness, and profitability improvement.
Known for her creativity, expertise and insights, Hana is a sought-after speaker at industry conferences and with the media. Consulting Magazine named her as one of its ‘Top 25 Consultants’ for her though leadership in retail.
Prior to joining Kearney, Hana held several sales and marketing positions with Israeli technology companies, and she is currently serving as a board member and an advisor of several startup firms in the intersection of technology and consumer products.
She holds a B.A. degree in Political Science (Major) and Psychology (Minor) from Tel Aviv University (1991), an MBA from Rotterdam School of Management (1995) and a Diploma in Corporate Finance from London Business School (2002).