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David Rothschild
Executive, PredictWise
The PredictWise Principle uproots our understanding of measurement in marketing. We got our start in politics -- our database of 250M mobile device IDs enhanced with billions of data points tied to behavior, emotions, location, and personality (ToolBox) powered progressive digital efforts. Now, ToolBox augments CRM data from consumer companies purposefully and intentionally with only one goal in mind: predicting customer value and happiness. Our automated technology runs customer reports on select data that differentiate high- from low-stakes customers, and appends highly accurate predicted Customer Lifetime Value to our clients' CRMs in real time.
  • https://www.linkedin.com/in/tobias-konitzer-phd-65984454/
  • https://www.predictwise.com/