Town & City Gift Card Programmes - Understand the benefits in 30mins

ABOUT THIS WEBINAR
Town and City Gift Card programmes are now live in over 40+ UK towns and cities. They are a proven way to drive additional spend and stimulate additional economic activity using the existing Mastercard network. There have now been over £1.5M of sales and there are more than 5,000 businesses participating, including all of the UK's major retail brands.

During this short webinar, we will discuss the wider benefits of this new local currency, provide examples from existing programmes and explain how they work.
AGENDA
  • Background to Town and City Gift Cards
  • How the technology works
  • The benefits of implementing a local currency using the Mastercard network
  • Insights from existing live programmes
ADDITIONAL INFO
  • Duration: 30 minutes
  • Price: Free
  • Language: English
  • Who can attend? Everyone
  • Dial-in available? (listen only): Not available.
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