Michael van Keulen
Industry Practice Leader Procurement, Coupa
Michael van Keulen, known as “MVK,” is a seasoned procurement executive with a proven track record in leading global transformation initiatives. Before joining Coupa, he headed global procurement at lululemon, where he spearheaded a major procurement transformation. As Coupa’s former Chief Procurement Officer, he was responsible for shaping the company’s global business spend management strategy. Today, he serves as Coupa’s Industry Practice Leader Procurement, helping organizations elevate procurement's role in driving business value. With a strong background in both finance and procurement, Michael excels at building high-performing teams and aligning procurement strategies with broader financial goals.