The Ultimate Guide to Claude for Real Estate

ABOUT THIS WEBINAR

You've heard of ChatGPT. Claude is the AI we now hand our listing work to. Chris Scott and Kyle Strohschein put it to work live on five jobs that eat your week, demoed on a real listing:

- The newsletter that keeps you in front of your sphere and turns up the seller who was already in there, written by Claude and sitting in your inbox ready to send
- The pre-listing packet, personalized to the seller's home and market, out the door days before the appointment
- The pricing strategy presentation, built from your RPR report and ending on three pricing scenarios side by side (Claude does the analysis; you keep the conversation)
- The listing launch package: brochure, open house flyer, and just-listed email, drafted for your review the day the agreement is signed
- A single property website, the page sellers screenshot and send to their friends

Built live, on one real listing. Stay for the live Q&A at the end.

AGENDA

Key words and phrases that crush objections (and the competition). When you use these powerful words correctly, you connect with listing prospects and control the conversation so there’s never any question in their mind that you’re the right person to list their property.
Take advantage of the confidence mirror technique. When you show up and can confidently demonstrate to sellers your depth of market knowledge and smoothly interpret statistics that matter to them...your confidence gets reflected back in the form of more stress-free signed listing agreements because they’re confident you’ll get the sale done right.
Short circuit “we’ll think about it” by sending two short resources. They’ll recognize you - and the value you bring - the instant they open the door to your warmest listing appointment ever.
“Pre-frame” working together. This powerful technique gives you authority and influence over seller prospects and trains them to already consider you their listing agent. Plus, this “seller homework” helps you dazzle them with your attention to details.

ADDITIONAL INFO